Your boy has outgrown his wardrobe (again!) and as part of the restocking process you need to find him some new boys swimwear. You’d like them to look good, fit well and be sun safe. That’s not too much to ask…right?
You head to a large department store (or hit up their online shop). You find the kids swimwear section. You begin searching through racks and racks (or scrolling through pages and pages) for boys swimwear that suits your son’s style. You’re swimming in a sea of endless options for girls swimwear: bright or light colours, every kind of animal and licensed character imaginable, fun design details, a variety of different styles, and all of the sizes.
Where, you wonder, are the options for boys swimmers?
You finally find one small section of boys swimwear at the end of a rack (or one page among 256 pages of girls swimwear). There are only a couple of different designs to choose from in the boys swimwear range from and you feel like you’ve seen them all, or a similar version of them, around before. You’d like something a little bit different for your boy. You sigh. Shopping for boys swimwear is not fun.
Happily, we’ve got plans to change your boys swimwear shopping experience for the better.
Bon+Co for Boys
At Bon+Co, we’re not only conscious of the lack of variety that exist for quality boys swimwear, we’re committed to doing something about it. We want to make it easier to find swimwear for boys that aligns with your style and values.
As fashion designers with 20+ years of experience in the Australian fashion industry, we can understand why traditional gender norms dictate a certain division of styles between girls swimwear and boys swimwear, but the huge discrepancy of inventory just doesn’t make good sense. There are just as many parents shopping for boys swimwear as there are for girls swimwear. We know – we’re some them!
It’s endlessly frustrating to us that while shopping for girls clothing and swimwear is considered a treat, shopping for boys swimwear and clothing is viewed as more of a utilitarian experience. As parents of boys, we don’t want them to miss out when it comes to the fun side of fashion. And we don’t want you to miss out either! After all, it’s most often still you, not your sons, doing the actual shopping.
Boys Haven Everyday Boardshort
Exclusive prints for boys swimwear
In launching our limited edition First Summer 2020 Collection of girls and boys swimmers, our exclusive boys Haven design has been a clear winner. Featuring hand-painted watercolour palm trees in cool blue hues, the Haven print is currently available in both jammers and board shorts styles.
But don’t worry. We won’t stop there. More boys swimwear options are coming soon.
We’ve been busy behind the scenes, working on some exciting new original designs for our Bon+Co boys swimwear range. Designs that go beyond the predictable solids and stripes, the monster trucks, and the superheroes.
Our next collection is being consciously designed to make parents of boys smile rather than cringe when it comes to choosing their next pair of boys swimwear.
And it’s not just our boys swimwear that will make you smile.
Why choose Bon+Co boys swimwear?
Sure, our boys swimwear looks great, fits well and feels super comfy on, but buying Bon+Co also delivers extra feel-good factors:
- Sustainability. Made from REPREVE® fabric that is constructed from recycled plastic bottles otherwise destined for landfill, we are proud to make boys swimwear that aligns with our environmental values. REPREVE® yarns are made using techniques that emit fewer greenhouse gases, whilst conserving water and energy in the process. At Bon+Co, our aim is to integrate sustainability into all areas of our operations in order to minimise our impact on the environment and limit our carbon footprint, with the ultimate goal of becoming a carbon-neutral company.
- Safety. Offering UPF50+ sun protection, Bon+Co boys swimwear holds the highest sun protection rating possible for fabrics, worldwide.
- Quality. Our products don’t just look good. They are good. We’ve been rigorous in ensuring we are only offering the highest quality swimwear products to our customers. We’re proud to have achieved an ISO 9001 Quality Assurance Certification. Bon+Co boys swimwear is resistant to chlorine and pilling, meaning they’ll look good for longer.
- Impact. To reinforce our commitment to positivity, Bon+Co has also decided to team up with headspace.org.au, donating $1 from every sale to help make a difference to young Australians who are going through a tough time.
At the core of our brand, Bon+Co celebrates goodness and positivity, something we could all use a little more of, especially in a year like 2020. We’re all about spreading a sense of joy and optimism through creativity, colour, and design. We want Aussie kids to feel good in their own skin…and in their own swimwear! Be it our girls or boys swimwear collections, we are passionate about providing fun, fresh and original swimwear options for kids that allow them to express their own unique style.
Summer is coming…so get in quick!
If you’ve been eyeing off the current season Haven boys swimwear design, be sure to pop to our shop quickly to avoid disappointment, as stock is disappearing fast and quantities are strictly limited. Plus for a limited time, we’re offering FREE EXPRESS SHIPPING on all orders within Australia.
If the Haven palm tree print doesn’t float your son’s boat (no offense taken!), don’t forget to sign up to our newsletter and be among the first to know about the release of our upcoming collections of girls and boys swimwear, featuring fabulous new original designs.